Reach

Out-of-home (Ooh) television delivers key, often difficult-to-reach audiences to advertisers. Providing content of choice to viewers in places they are likely to be, the medium puts the reach back into your advertising spend.

Ooh TV:

has stopping power - 63 percent of adults researched say it catches their attention.
is more positively rated than any other media. From our own research, 90 percent of people view the medium positively, higher than other competitive media.
intercepts people throughout their daily routines. On average, most adults researched can recall having seen Ooh TV in a number of different locations.
gets people's attention - 44 percent of adults researched report that they pay 'some' or a lot of attention to advertising on this medium.

twenty4media network reach

Koru Club

twenty4media provides the greatest reach and most pre-qualified audience of business professionals, decision makers, and highly affluent individuals. No other form of media can offer 100 percent of this audience in New Zealand.

Koru Club members are three times more likely to earn a household income of at least 100K.
We deliver superior recall when compared to Internet, magazines, and billboard advertising.
84 percent of koru club members researched report that they have noticed the twenty4media screens.
35 percent of those researched could recall advertising on Koru lounge screens.

Audience facts

Koru Club lounges have an audience of 1.2 million per year.
50,000 Koru Club members who by definition are frequent flyers.
Koru Club members pay $745+GST per annum including a joining fee.
25,000 Koru Club visits per week to Christchurch, Wellington and Auckland lounges.

I-SITE and Interislander terminals

twenty4media Ooh television helps prime more than 8 million international and domestic visitors with the information they need for a memorable Kiwi adventure through broadcasts in all major i-SITE visitor centres and Interislander terminals.

Audience facts

8.2 million visitors visit i-SITE centres and the Interislander terminals each year.
80 percent of i-SITE visitors travelled from an international destination.
44 percent of all visitors to New Zealand visit an i-SITE
61 percent of all visitors holidaying in New Zealand visit an i-SITE

Number of advertisers comparied with other media

Media Company	# of Advertisers
twenty4media	4
Business Today	38
Idealog	29
NZBusiness	19
theindependent	22
Inbusiness	19
Management	17
NBR	45

Reach

Out-of-home (Ooh) television delivers key, often difficult-to-reach audiences to advertisers. Providing content of choice to viewers in places they are likely to be, the medium puts the reach back into your advertising spend.

Ooh TV:

has stopping power - 63 percent of adults researched say it catches their attention.

is more positively rated than any other media. From our own research, 90 percent of people view the medium positively, higher than other competitive media.

intercepts people throughout their daily routines. On average, most adults researched can recall having seen Ooh TV in a number of different locations.

gets people's attention - 44 percent of adults researched report that they pay 'some' or a lot of attention to advertising on this medium.

twenty4media network reach

Koru Club

twenty4media provides the greatest reach and most pre-qualified audience of business professionals, decision makers, and highly affluent individuals. No other form of media can offer 100 percent of this audience in New Zealand.

Koru Club members are three times more likely to earn a household income of at least 100K.

We deliver superior recall when compared to Internet, magazines, and billboard advertising.

84 percent of koru club members researched report that they have noticed the twenty4media screens.

35 percent of those researched could recall advertising on Koru lounge screens.

Audience facts

Koru Club lounges have an audience of 1.2 million per year.

50,000 Koru Club members who by definition are frequent flyers.

Koru Club members pay $745+GST per annum including a joining fee.

25,000 Koru Club visits per week to Christchurch, Wellington and Auckland lounges.

I-SITE and Interislander terminals

twenty4media Ooh television helps prime more than 8 million international and domestic visitors with the information they need for a memorable Kiwi adventure through broadcasts in all major i-SITE visitor centres and Interislander terminals.

Audience facts

8.2 million visitors visit i-SITE centres and the Interislander terminals each year.

80 percent of i-SITE visitors travelled from an international destination.

44 percent of all visitors to New Zealand visit an i-SITE

61 percent of all visitors holidaying in New Zealand visit an i-SITE

Number of advertisers comparied with other media

Media Company

# of Advertisers

twenty4media

4

Business Today

38

Idealog

29

NZBusiness

19

theindependent

22

Inbusiness

19

Management

17

NBR

45